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Beijing film festival debuts section to showcase cinematic and fashion industry synergy

Updated: 2024-04-19 16:07 ( chinadaily.com.cn )
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A sun-protective clothing fashion show by Bosideng was held as part of the newly established Film and Fashion section during the 14th Beijing International Film Festival on April 18. [Photo provided to chinadaily.com.cn]

In a first for its 14-year history, the Beijing International Film Festival introduced a "Film and Fashion" section, underscoring the symbiotic relationship between the cinema and fashion industries, as confirmed by the event organizers.

This section kicked off with a sun-protective clothing fashion show by Bosideng, a prominent Chinese manufacturer of down jackets and outerwear, set against the stunning backdrop of Yanqi Lake shortly before the festival's opening ceremony on April 18.

The show garnered attention from a constellation of stars and esteemed filmmakers, including Oscar-winning Australian sound designer David White, actor Guo Xiaodong, singer Shang Wenjie, and Austrian director Jessica Hausner.

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