"For years, participants in the initiative have remained committed to documenting ecological changes through the lens and telling vivid stories of rare bird protection, allowing the public to see the beauty of nature and understand their responsibility for conservation, thereby making positive contributions to fostering a social climate of caring for birds and protecting biodiversity," Liu added.
According to a data report released by BirdFans last year, Canon cameras lead the market with a brand share of 57.85 percent, making them the trusted creative partner of ecological photography enthusiasts.
Among the top 10 most frequently used cameras and lenses, Canon accounts for nearly 60 percent.