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Cultural confidence

Updated: 2022-07-05 10:07 ( China Daily )
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Travelers visit the Heshun library. [Photo/China Daily]

President's visit reinforces the resolve of Heshun villagers to preserve traditions and face the future as they embrace a rural vitalization drive, Yang Feiyue in Beijing and Li Yingqing in Kunming report.

A special guest has set Cun Maohong's determination to continue carrying on the cultural cause he has been pursuing for decades.

In January 2020, President Xi Jinping visited the old town of Heshun, Baoshan city of Southwest China's Yunnan province. Cun accompanied the president as a guide during his visit.

"It was the biggest honor of my life," Cun says.

The 67-year-old was impressed by Xi's concerns about the Heshun ancient town, a gateway to the ancient southern Silk Road that linked China's Sichuan and Yunnan provinces with Myanmar and India. During his trip, Xi learned about the historical and cultural inheritance, as well as ecological and environmental protection along the trade route.

"Through our talk, President Xi showed his care about cultural relics, ecology, history and cultural protection in the ancient town, and urged us to take good care of it," Cun says.

Cun has turned his courtyard into a homestay featuring an abundance of cultural elements for the increasing number of guests who beat a path to his door.

In particular, he has received many overseas Chinese expatriate visitors to Heshun during traditional holidays over the years, including for Spring and Qingming festivals.

Cun has arranged various cultural events for travelers to better understand Heshun.

"Heshun people have always carried on the tradition of engaging in cultural practices and have been good at it," he says.

"We have paid the most attention to cultural inheritance," he says.

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The news conference of the 2022 China International Travel Mart, Kunming, Yunnan province. [Photo/Chinaculture.org]

The 2022 China International Travel Mart was launched in Kunming, Yunnan province today. The three-day event opened at the Kunming Dianchi Lake International Convention and Exhibition Centre, with a theme focusing on smart innovation and high-quality tourism industry aspects.

The news conference was held in the city on Thursday. Zhang Xilong, first class inspector of the Bureau of the International Communication and Cooperation of the Ministry of Culture and Tourism of China and Lou Kewei, deputy-director of the Department of Culture and Tourism of Yunnan province presented the meeting along with academy and entrepreneur representatives.

The conference introduced the preparations and relevant activities of the mart, such as a forum on smart tourism and innovation, a symposium on international travel communication and cooperation in the framework of Regional Comprehensive Economic Partnership (RCEP) and a workshop on the China-Laos railway’s contribution to building an Asian community with a shared future.

According to the news meeting, the 2022 travel mart covers about 80,000 square meters, with about 4,200 standard booths. 71 countries and regions attended the event both online and offline, and 31 domestic provinces, cities and autonomous regions and 261 independent exhibition teams.

Online services will be provided to the overseas buyers and sellers in the light of time zones. They could also have a face-to-face negotiation at the mart as well.

The mart also has diverse displays to show culture and tourism, physical education and tourism, as well as overseas tourism and museums.

The National Cultural Heritage Administration, the Palace Museum and museums from other provinces will attend the travel mart.

At the event, Yunnan province will have 2,000 standard booths in four separate sections; each will show culture tourism, healthy lifestyles, physical education tourism and culture tourism consumption.

The travel mart will also stick to the rules of pandemic prevention and control while having the activities go on smoothly.

The news conference of the 2022 China International Travel Mart, Kunming, Yunnan province. [Photo/Chinaculture.org]
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