Museum creative products: A new bridge for APEC tourism

Delegates from the 13th Asia-Pacific Economic Cooperation (APEC) Tourism Ministerial Meeting in Macao convened at the Macao Museum of Art on June 28, where they visited the exhibition Encounter Ancient China through Museum Cultural Creative Products.

Featuring innovative cultural and creative items from 22 museums across the Chinese mainland, the exhibition showcases the evolution of Chinese culture through trendy toys, traditional clothing, and elegant decor. Interactive installations, such as 3D dynamic walls, bring ancient relics to life, leaving delegates visibly in awe. More than a display of heritage, the exhibition underscores the synergy between culture and tourism while reinforcing cultural connections among APEC economies.