Silk Road campaign invites Japanese tourists

The China National Tourist Office in Tokyo has recently launched "Nihao! China" - 2024 Silk Road Tourism Overseas Promotion Season, inviting Japanese visitors to explore the enchanting landscapes of China along the Silk Road.

The event is hosted by the Network of International Culturallink Entities, in collaboration with the cultural and tourism departments (bureaus) from 13 provinces, cities or districts along the Silk Road. The entire promotion season will last until this October.

The China National Tourist Office in Tokyo is introducing relevant tourism resources on its website, X (formerly known as Twitter), Instagram, YouTube, TikTok and other overseas social media platforms.

The promotion event includes the Glory of Millennia Silk Road Photo Exhibition, the global screening of the Silk Road-themed video, as well as the exhibition of cultural and tourism resources of the provinces (districts or cities) along the Silk Road.

The event comprehensively introduces the cultural and tourism features of the areas along the Silk Road from different angles, and display the charm of the culture and tourism of the ancient Silk Road to the Japanese people.