Furthermore, the popularity of guochao – "National tide" or "China chic", a consumption trend wherein younger consumers prefer products with Chinese cultural elements – and trendy entertainment continues to rise.
People experienced traditional back massages, ceramic painting, and cuju games (the Chinese origin of football) in Xi'an, Shaanxi province.
People also enjoyed leisurely moments in the aroma of coffee and experienced thrilling adventures in sound-and-light escape rooms in Shanghai.