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Video explores charm of West Lake

Updated: 2022-06-27 11:08 ( chinadaily.com.cn )
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The second episode of a cultural promotional series — The Romance and Love at West Lake, produced by the Hangzhou municipal publicity department in Zhejiang province — was released today to explore the charm of the West Lake from the perspective of foreigners.

Friday marks the eleventh anniversary of the addition of West Lake Cultural Landscape to the UNESCO World Cultural Heritage list.

The picturesque landscape in all seasons has been depicted in thousands of poems and legends in China. It is also a tourist attraction, not only for its beautiful scenery but also for its association with aesthetic thought and its influence on gardening design around the world.

Nicolas from France and Naty from the United States are married and currently live and work in Hangzhou. Besides being attracted by West Lake‘s beautiful natural scenery, they appreciate the enchanting love stories associated with the lake, which is known as the land of love in many classic performances, including the Peking Opera The Legend of the White Snake, the musical drama A Plum Wife and Crane Sons, and the classic Yue Opera The Butterfly Lovers.

A video on the Archaeological Ruins of Liangzhu City will be released on July 6, the anniversary of its being added to the World Cultural Heritage list.

Watch the video to discover the charm of the West Lake in Hangzhou.

Fang Xiaoying contributed to this story.

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The news conference of the 2022 China International Travel Mart, Kunming, Yunnan province. [Photo/Chinaculture.org]

The 2022 China International Travel Mart was launched in Kunming, Yunnan province today. The three-day event opened at the Kunming Dianchi Lake International Convention and Exhibition Centre, with a theme focusing on smart innovation and high-quality tourism industry aspects.

The news conference was held in the city on Thursday. Zhang Xilong, first class inspector of the Bureau of the International Communication and Cooperation of the Ministry of Culture and Tourism of China and Lou Kewei, deputy-director of the Department of Culture and Tourism of Yunnan province presented the meeting along with academy and entrepreneur representatives.

The conference introduced the preparations and relevant activities of the mart, such as a forum on smart tourism and innovation, a symposium on international travel communication and cooperation in the framework of Regional Comprehensive Economic Partnership (RCEP) and a workshop on the China-Laos railway’s contribution to building an Asian community with a shared future.

According to the news meeting, the 2022 travel mart covers about 80,000 square meters, with about 4,200 standard booths. 71 countries and regions attended the event both online and offline, and 31 domestic provinces, cities and autonomous regions and 261 independent exhibition teams.

Online services will be provided to the overseas buyers and sellers in the light of time zones. They could also have a face-to-face negotiation at the mart as well.

The mart also has diverse displays to show culture and tourism, physical education and tourism, as well as overseas tourism and museums.

The National Cultural Heritage Administration, the Palace Museum and museums from other provinces will attend the travel mart.

At the event, Yunnan province will have 2,000 standard booths in four separate sections; each will show culture tourism, healthy lifestyles, physical education tourism and culture tourism consumption.

The travel mart will also stick to the rules of pandemic prevention and control while having the activities go on smoothly.

The news conference of the 2022 China International Travel Mart, Kunming, Yunnan province. [Photo/Chinaculture.org]
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