Cultural tourism favored among China's Spring Festival celebrations

Local Tours

Short-distance travel and private tours using an independent vehicle have become the choice of most tourists during this holiday.

Orders for intra-provincial tourism products accounted for 65 percent of the total, increasing significantly compared with the holiday period in 2019, according to China's leading online travel agency Trip.com Group, formerly known as Ctrip.

The preferences of tourists are reflected in their booking of vacation rentals.

According to Muniao, an online booking platform for short-term property rental, the number of intra-provincial homestay orders is expected to reach 1.53 times that of the same period last year.

The average number of days they stayed has dropped, with 58 percent of people choosing to stay for only one or two days.

Customers this year are less sensitive to prices, and their requirements for quality services are higher, according to a Muniao report.