Master craftsman: It's not enough to put intangible cultural heritage just in display

Shen Guoxing is the sixth generation of Shanghai jewelry company Lao Feng Xiang to carry on its gold- and silver-processing craft, and has spent more than half his life revitalizing the special skill.

Revitalizing one of the country's intangible cultural heritages means not only handing down skills from generation to generation, but also letting more people have the opportunity to experience and enjoy the technique, said the 56-year-old master craftsman.

To carry out the special skills, Shen founded a work studio in July 1996 with 12 artisans. The studio can produce one or two works of the finest quality every year.

The gold- and silver-processing craftsmanship of Lao Feng Xiang, a time-honored brand with a history dating back 176 years, is one of China's intangible cultural heritages.