Villagers in Hubei find prosperity in cultural heritage

Xujiachong village, a migration village formed in Central China's Hubei province after the Three Gorges Project, has established a specialized cooperative for embroiderers. Since 2013, the company has designed a series of daily articles using local embroidery.

This business mode has kept many local embroiderers employed. Now their products include many handicrafts, such as decorative paintings and pillows, allowing more customers to appreciate Yichang embroidery.