National selection, deep incentives, the best work will stand out globally.

The contest is organized in different stages, including video submission gathering, selection of all participants, and screening outstanding work. The submission stage is underway and will run until August 15. Domestic and foreign participants can submit their work on the contest’s official website, along with all cooperating agencies and co-organizers.

Once the selection stage is complete, the top videos will be selected to participate in the online voting round. Netizens will be able to log in to the Chinese and English versions of the People’s Daily App and vote for their favorite videos.

Outside of public voting, to ensure the integrity of the contest, the organizing committee will have a group of judges composed of media professionals, industry experts, professional video production agencies, and well-known directors. The group will judge each video based on content, theme, and communication.

For the final stage, after the online votes have been tabulated and the expert reviews are completed, the award-winning videos will be selected. The winning short videos will be distributed and aired on multiple domestic and foreign media platforms, displayed at major landmarks and at distinguished universities, and shown on cinema screens. The award ceremony will be held in Beijing in late September.