Students from top universities in the United Kingdom showcase their calligraphy work during a three-week study tour in China. [PHOTO BY GAO ERQIANG/CHINA DAILY]

Bethan Watson, a 23-year-old studying English at Exeter University, says the program is a comprehensive way of showcasing China in a very short time.

"I love the logic of calligraphy and the beauty of the characters, with different writing tempos and scripts. I may never be good at it, but I have an appreciation for it."

Before university, Watson was in Australia working in the commercial property sector and dealing with Chinese investors.

"I will go back to the business after university. I may not know what people are saying right away, but it will be good to understand a little, or basically know when people are speaking in Chinese," she adds.

Alan Kowalski, an undergraduate from London studying history at Exeter University, says he got a bit of a culture shock during the program, but in a good way.

"The Chinese are so welcoming and friendly, and everyone in China is very direct," says Kowalski.

"They want to know all about you, and don't mind being asked personal questions.

"I had heard things about China and communicating with the Chinese, but when it comes to daily life this is something that you cannot understand unless you are here," he adds.

The program, launched in 2008, has so far taken in 1,515 undergraduates from the UK.

It is partially funded by the British government, which pays for the accommodation. Other expenses are covered by the students, including flights, visa fees and food.