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Innovated program promotes Chinese works to global audience

2014-09-23 17:08:10

( By Mei Jia


Sinologists listen and take notes on what the contemporary writers of Chinese literature have to tell them in Beijing, Sept 18, 2014. Photo by Mei Jia/China Daily

Publishers shared their attempt to introduce Chinese works to the international market. Many of them agreed that the path is not an easy one, but it's worth the effort. They also offered the writers and translators an invitation for cooperation.

"We're looking for books created by the writers who have already accumulated a certain reception in the foreign market, who have a steady and recognizable style, and who're no strangers to the foreign publishers," said Li Bo, veteran publisher with Changjiang Literature and Art Publishing House.

Li said he believes Liu Zhenyun is among the top choices, as he is recognized for his humor and productivity.

Liu Qiao from People's Literature Publishing House said the representative work they brought to international readers is the novel The Love of the Hawthorn Tree, which has been translated into 18 languages and gained the publisher $200,000 in royalties.

The Chinese writers, mainly of the younger generation, spoke about their stories and creations. Their stories won applause and resonance from the young sinologists, who spoke in fluent and original Mandarin, but were raised in a varied cultural background.

Among them, writer and editor Ma Xiaotao and writer A Yi's humorous speeches stirred waves of laughter from the audience.

A sinologist responds to Chinese writer Ma Xiaotao's speech in Beijing, Sep 18, 2014. Photo by Mei Jia/China Daily

Responding to the writers' stories, sinologists from the Czech Republic and Turkey said the book market in their respective home countries is bigger than here in China, but the interest from the public in reading about China has been strongly increasing.

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