As the largest history and art museum in Hunan province, the Hunan Museum covers an area of 49,000㎡, with the building area reaching 91,000㎡. It is one of the first batch of national first-level museums and one of the first eight national museums co-funded by central and local governments.

For several decades, the museum as a cultural landmark in Changsha city, has attracted millions of visitors. It not only presents the Chinese civilization along the middle reaches of the Yangtze River but also serves as a unique window for people to understand the development of the civilization in Hunan province as well as to appreciate the mysteries of Hunan culture.

Boasting abundant collections, the museum houses over 180,000 artifacts, which feature the cultural relics excavated from the world-famous Mawangdui Tombs of Han Dynasty, the bronze wares of the Shang and Zhou Dynasties, cultural relics of Chu State, pottery and porcelain works from various dynasties, calligraphy works and paintings, religious objects, handicrafts and cultural relics of modern times.

In order to fully display these cultural treasures in the museum, the Museum conducts in-depth research on the cultural relics and stages two permanent exhibitions and four themed exhibitions by utilizing modern display technology. The two permanent exhibitions areThe Mawangdui Han Dynasty Tombs in Changsha,Hunanese-Exhibition of Hunan History and Culture. The four themed exhibitions cover the themes of bronze wares, ceramics, calligraphies and paintings, and crafts respectively. In addition, the museum will introduce and launch various special exhibitions from abroad with rich content. It showcases civilizations and splendid cultures around the world as well as displays and spreads the culture of Hunan province. It has already established itself as an institution with high professionalism specialized in display and communication among the general public and maintained close ties with them.

By fully understanding the research & development concept of "creative industries", the Hunan Museum has always been devoted to exploring the special features of its collections and transforms them into museum cultural and creative products. With many years of efforts, it has launched more than 500 kinds of cultural and creative products. With the renovation and expansion project, the museum actively integrates external resources and takes full advantage of its brands resources, collections, projects, venues and the leading position in industrial management. The strategies of public service and cultural creativity of the new exhibition building has been formulated and the product development recognition system has been established. Under the guidance of the market, the visitor data has been collected and analyzed. The strategies of cultural creativity and development concept have been formulated. Research into and discussions of the brand planning and Intellectual Property Right Protection have been carried out. Since 2008, the cultural and creative products developed and designed by the Hunan Museum have received over 10 awards issued by the Tourism Expo and other organizations for their cultural creativity or advanced technology.