Eric Zho, CEO of Shanghai-based entertainment company A2LiVE. [Photo provided to China Daily] |
Organizers of the Budweiser Storm Music Festival, one of China's biggest electronic dance music festivals, say the event will visit 11 Chinese cities throughout the year, including Beijing, Shanghai, Chengdu, Guangzhou and Shenzhen.
Eric Zho, CEO of Shanghai-based entertainment company A2LiVE, the producer and promoter of the event, said dates and lineups will be announced later.
For the first time, the music event will go to Taiwan and Australia this year, introducing a blend of international and Chinese electronic music stars to wider audiences.
Zho also introduced a newly founded record company, Storm Records, a partner of Amsterdam-based Spinnin' Records, which is one of the world's leading record labels of electronic dance music. The collaboration aims to fuse together their vast networks of talented music producers in China, Europe, and around the world.
The rapid popularization of electronic music in China has enabled more young Chinese people to enjoy electronic dance music and the lifestyle.