As a major part of the Beijing cultural consumption season, the first ever Intangible Cultural Heritage Arts and Crafts festival was held at the Beijing International Sculpture Park during the national holidays, all within a 40,000 square meter area.
During the week-long festival, more than 100 kinds of crafts and products of intangible cultural heritage were on display for visitors. The event proved to be a veritable feast of culture featuring a variety of artwork such as bracelets, incense, cloisonné enamel ware, clay teapots, jade stones and jewelry. With calligraphy and paintings also on display, it was a learning and communication platform for art lovers.
The festival was aimed at promoting local cultural brands. The event attracted hordes of visitors along with industry experts, academics and collectors.
The event even featured a 9.9-meter high memorial arch named "Beijing Gate" which had strong local architectural and cultural characteristics, fully demonstrating the festival’s values and flavor.
The artwork, specifically the “Rabbit God” and cloisonné enamel, showcased Beijing’s rich folk traditions, which date back hundreds years. Experts have claimed that existing intangible cultural heritage and folk art not only embodies the wisdom of the Chinese nation, but also reflects the essence of Chinese culture, so it is vital to vigorously promote them. The event was intended to promote these particular elements of Chinese culture to help people better understand them.
At the festival, many free lectures were offered to visitors on matters such as how to avoid common mistakes as art collectors and how to use funding appropriately. Thus, the event showcased great ideas in addition to great art.
Taste of Taiwan
The festival also featured a Taiwan pavilion. According to the organizer, this was intended to introduce Taiwan's food and folk culture to further the public’s understanding and appreciation of the region.