With the approaching of the year of the sheep in the Chinese lunar calendar, the "Happy Chinese New Year, Charming Beijing" event will kick off at the Saban Theatre in Beverly Hills on the afternoon of February1, 2015(local time).

The event will include: the "Charming Beijing" Evening Party, the "Charming Beijing, Passionate Winter Olympics" Photo Exhibition, the Beijing Intangible Cultural Heritage Exchange Exhibition, and a broadcasting exhibition of promotional films of Beijing and the Beijing Bid for the 2022 Winter Olympics. There will also be over 40 high-level artistic performers who will celebrate the Chinese New Year and Beijing culture with the public in Beverly Hills. Mutual exchange between the two cities and their Olympic heritage will show the cities development changes. This event will be jointlyhosted by the China International Culture Association, the Beijing Association for Cultural Exchanges and the Beverly Hills Conference Visitors Bureau.

The "Charming Beijing" Evening Party will combine high-level national heritage events such as Beijing Opera, dance and acrobatics, which arecreated and arranged by the Beijing Performance and Arts Group.

Amongst them are such programmes and performances as Liang Shanbo and Zhu Yingtai(Butterfly Lovers) by famous erhu performer Song Fei and violinist Lv Siqing, and the Ambush from Ten Sides, pipasolo by famous musician Zhou Hui. The China National Acrobatic Troupe will put on their internationally acclaimed performances, such as the Pagoda of Bowls (Golden Clown Award winner at the 28th Monte Carlo International Circus Festival in 2004), the Gorgeous Girls: Diabolo (Golden Clown Award winner at the 37th Monte Carlo International Circus Festival in 2013), the Contortionists with Glasses (Crystal Award winner at the 12th International Circus Festival of Massy in France), and the Lighting Dance Ballet and Hand to Hand Balancing (President Award winner at the 12th Italy Latina International Circus Festival).

The highlight of this event is the "Charming Beijing, Passionate Winter Olympics" Photo Exhibition which will be held at the same time at the Saban Theatre, and will exhibit 60 beautiful pieces captured in Beijing from world-renowned photographers.

The photo exhibition takes "Charming Beijing" and "Passionate Winter Olympics" as the two main themes. "Charming Beijing" has three parts: "Imperial City" capturing the Temple of Heaven, the Forbidden City, the Summer Palace and world cultural heritage and scenic spots to show the extent of Beijing as a cultural city."Urban Development" uses the pictures of the city's environment, the lives of the public, artistic performances, transport facilities and international conferences to show Beijing's new international appearance. The "Fashion and Landmarks" photo section are all photos from American Joe McNally. Fashionable models wearing Chinese clothes, taking Beijing's landmarks as a background, bring a perceptive banquet of the beauty of fashion and history to audiences.

"Passionate Winter Olympics" will primarily exhibit photos on China's road to the Olympiad in association with Los Angeles. In 1932, Liu Changchun (1909-1983), China's first Olympian participated in the 10th Los Angeles Olympic Games. In 1984, China sent the first large delegation to attend the 23rd Los Angeles Olympics. In January, 2008, a Chinese float themed the "One World, One Dream" passed through Colorado Boulevard during the 119th Rose Parade in Pasadena, marking the upcoming 29th Beijing Olympics. At the same time it will show the deep-rooted Olympic spirit in the hearts of Beijing's residents, residents getting enjoyment from snow and ice during winter in Beijing, and explaining the ideas and practices to bid for the 2022 Winter Olympics.

At the event, there will inheritors of intangible cultural heritage from Beijing who will bring clay Tu'er Ye figurines, Maohou, Yu-Family Kites and cloth paste paintings. These intangible cultural heritage items from Beijing will be displayed, and will open exchange with local residents.