The average consumption expenditure of Chinese citizens traveling abroad has become one of the highest in the world. According to the statistics of China Travel Monitor under the IPK International, the average daily expenses of a Chinese tourist in one long holiday is US$175, (excluding purchases); A German Chamber of Commerce survey shows that Chinese tourist in Germany has average daily expenses of US$110, second only to an American tourist's US$117; the Swiss Information Network puts the figure for Switzerland at US$313, the highest for any source country.
According to the estimate of the World Tourist and Travel Council (WTTC), China's tourist and tourism industry may grow by an annual rate of 10.4 percent over the next 10 years, making China the world's fourth biggest tourist economy. The World Tourism Organization predicts that by 2020 China will become the world's top tourist destination, and fourth in outbound tourist numbers, with 100 million Chinese nationals traveling abroad every year.