Packed with golden reed leaves and tied with golden Chinese knots, valuable Chinese zongzi that are full of golden rice came onto the market on May 27, 2013 at Guohua shopping arcade, Beijing.

According to the Guohua shopping arcade management, the price of the zongzi is 415 yuan ($67.6) per gram and the weight range of each zongzi is from 10 to 30 grams.

This year, the golden zongzi appeared earlier in the market. Due to the recent gold market slump and the upcoming Dragon Boat Festival, the golden zongzi have achieved good sales.

A saleslady displays golden Chinese zongzi on May 27, 2013 at Guohua shopping arcade, Beijing. [Photo/CFP]

A consumer is attracted by the golden Chinese zongzi on May 27, 2013 at Guohua shopping arcade, Beijing. [Photo/CFP]

A saleslady displays golden Chinese zongzi on May 27, 2013 at Guohua shopping arcade, Beijing. [Photo/CFP]