People's Daily is considered the most influential and authoritative paper in China and enjoys the largest circulation in the country. With publication started on June 15, 1948, People's Daily ranks among the world top ten newspapers according to the UNESCO.

People's Daily offers news and features on the economy, science and technology, political issues, local and international events. Required reading for public officials, it clarifies the principles and policies of the Chinese government. Its primary readership covers intellectuals, business executives and senior management, governmental officials.

People's Daily brings readers the latest news dispatches of policy information and resolutions of the Chinese government and major domestic news and international news releases from China. It reflects the views of the Chinese people, expounds on justice and lambastes various forms of malpractice.

Published under the People's Daily are also ten newspapers including People's Daily Overseas Edition, East China News, South China News, Market Daily, International Financial Daily, Jiangnan Times, Global Times, Securities Times, Health Times, Satire and Humor and six monthly magazines including The Earth, News Front, Listed Companies, Times Trend, People Forum.

To date, People's Daily has got the contents of its subsidiary papers and magazines onto the Internet to disseminate information throughout the world.